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360° Hospitality Control

Hospitality Control

Complete control of hotel operations across all departments – from the front desk through F&B and revenue management to human resources.

areas under control
20
view of your operations
360°
pillars of one system
2
average cost savings
20 %

Pillar 01

Hotel Operations

Ten departments, one standard. From the front desk through F&B to revenue management, we set up processes so the hotel runs predictably and profitably - no matter who is on shift.

  • Guest reception
  • Sales techniques for walk-in guests (no reservation)
  • Check-in and check-out procedures to international standards
  • Fundamentals of up-selling
  • Handling guests in crisis situations
  • Verbal and non-verbal communication
  • Building customer loyalty
  • Shift planning and duty rosters
  • Front Office organisational structure
  • Skill Trainer and Shift Leader
  • Assistant Front Office Manager
  • Front Office Manager & Night Auditor
  • Comparative analysis of information systems
  • Rate Plan design
  • Analysis of room types and suites
  • Cleaning techniques and work organisation
  • Quality analysis in hospitality
  • Executive Housekeeper
  • Room Attendant
  • Porter, bellman and doorman
  • Personal butler
  • Dispatcher & Customer Care
  • Turndown service techniques
  • Time standards and organisation of the Housekeeping department
  • Analysis of hotel food and beverage outlet types
  • Typology of services provided
  • Banqueting
  • Service styles and rules
  • Organisational structures and job positions
  • Food & Beverage Manager
  • Evolution of the individual departments
  • Transformation of selected professional roles
  • Service types, outlet layout and technology
  • Breakfast service and the HACCP system
  • Analysis of service and up-selling techniques
  • Sales techniques applied in the F&B department
  • The waiter as an active seller rather than a passive server
  • Menu engineering (menu optimisation and analysis)
  • Food & Beverage Cost
  • Qualitative and quantitative standards
  • The world of gastronomy and menu creation
  • Revenue management in gastronomy
  • Building price quotations in Excel
  • Preparing a commercial offer
  • Creating an inventory
  • Purchasing monitoring and control
  • Menu creation
  • The role of the Sales Manager / Commercial Manager
  • Sales techniques
  • Revenue & Rate Management
  • Loyalty programs
  • Reservation Department
  • Travel agencies, tour operators, hotel consortia and implant offices
  • Reservation department: response models for individual guests, groups and tour operators
  • Overbooking management
  • Managing room and service upgrades
  • Handling “sorry” situations (when a reservation or request cannot be fulfilled)
  • Reservations for congress events and banqueting
  • The Sales department and its professional roles
  • Marketing & Sales Plan
  • Trade fair participation and the leading hospitality and tourism fairs
    • choosing the exhibition stand
    • preparing promotional and marketing materials
  • Hospitality Communication
  • Leadership and human resources management in accommodation facilities
  • Occupational safety, data protection (GDPR) and applicable legislation
  • Employment contracts in tourism and hospitality
  • Recruitment and selection of employees
  • Curriculum Vitae
  • The job interview
  • Placement and career counselling
  • Recruitment agencies and headhunters
  • Human Resources Supervisor
  • HR Manager
  • P&L (Profit & Loss) – the profit and loss statement
  • KPI (Key Performance Indicators) – performance indicators for each department
  • Controlling – monitoring and analysing the company’s economic results
  • Budget – planning revenues, costs and investments
  • Forecast – predicting future economic results from available data
  • Cash Flow – managing the company’s cash flows and liquidity
  • Business Plan – the strategic document defining goals, financial projections and business development
  • Fundamentals of revenue management and its key performance indicators
  • Revenue management and its evolution in the hotel industry
  • KPIs of hotel revenue management
  • Pricing and market segmentation
  • Evolution of hotel rate systems
  • Rate-based yield management
  • Pricing strategy: the Rate Grid and promotions
  • Market segmentation and nesting (managing capacity availability by segment and price level)
  • Organisational structure and professional roles of the administration department
  • Commissions and their management
  • Controlling – overseeing management and economic results
  • Evolution of the administration department
  • Front Office Accounting – accounting entries and cash flows at reception
  • Invoicing
  • Legal regulations and legislation
  • Procurement and supplies (Economato)
  • Warehouse management
  • Inventory valuation
  • MICE (Meetings, Incentives, Conferences and Exhibitions)
  • Event management
  • Event goals and typology
  • Event management – planning, organising and delivering events
  • Destination management – managing and promoting a destination for events and tourism
  • The Bleisure market (Business + Leisure)
  • Digital events
  • Event Manager
  • Comparative analysis of business services offered by the leading hotel groups
  • Project management – time management and budget management
  • Creativity and event design
  • Meeting & Congress Organizer
  • Congress tourism:
    • PCO (Professional Congress Organizer)
    • DMC (Destination Management Company)
    • EMC (Event Management Company)
  • DBD (Director of Business Development)
  • Promotion techniques in the tourism sector
  • Digital marketing and social media
  • Online advertising in tourism
  • The online travel market
  • Online advertising investment and its impact on online bookings and sales
  • B2B and B2C websites
  • Display advertising
  • E-mail marketing, digital coupons and digital trade promotion
  • Introduction to SEO fundamentals
  • Web 3.0 and tourism – current state and trends
  • Virtual communities and social media in the customer decision process
  • Web 3.0 tools for digital marketing and communication
  • Social networking, microblogging, real-time media, RSS and podcasts
  • Virtual communities and niche social media
  • Marketing communication in tourism for hospitality management
  • Forums, blogs, social networks and geo social networks
  • Consumer reviews
  • Online reputation management
  • Analysing and monitoring virtual communities and social media
  • Hospitality 3.0 – social communication strategies and online presence
  • Trends and the future of digital marketing and social media in hospitality

Pillar 02

Human Resources & Leadership

Hotels are made by people. We build teams that stay - from recruitment and development through compensation to leadership and burnout prevention.

  • Overview of the role of human resources in modern organisations
  • Evolution of the HR field and its importance for organisational success
  • Main functions and responsibilities of the HR department:
    • recruitment and selection
    • onboarding
    • training and development
    • performance management
    • compensation and benefits
    • labour relations and legal compliance
    • building company culture and employee engagement
    • workforce planning
  • Innovative recruiting and selection strategies
  • Employer branding – building an attractive employer brand
  • HR marketing – marketing activities aimed at attracting and retaining talent
  • Onboarding and integration of new employees:
    • the adaptation process for new hires
    • introducing company culture and values
    • training and development plan
    • supporting integration into the team and workplace
    • monitoring the adaptation process and new-hire satisfaction
  • Assessment techniques and training needs analysis
  • Designing, planning and delivering training programmes
  • Evaluating training effectiveness and outcomes
  • Using modern technology in learning:
    • e-learning platforms
    • online training and webinars
    • digital learning tools
    • artificial intelligence (AI) in employee learning and development
    • AI-supported personalised learning programmes
    • performance analysis and identifying development needs (learning analytics)
  • Performance evaluation systems
  • Setting goals and performance indicators (KPIs)
  • Employee evaluation methods:
    • annual and ongoing appraisal interviews
    • 360-degree feedback
    • management by objectives (MBO)
    • competency-based assessment
  • Giving feedback and managing expectations
  • Career development and succession planning
  • Identifying talent and developing future leaders
  • National and international labour regulations:
    • labour law and employment relations
    • collective agreements and trade unions
    • occupational health and safety
    • data protection (GDPR)
    • anti-discrimination rules and equal opportunities in the workplace
    • international labour standards and directives
  • Conflict management and negotiation
  • Mediation techniques and effective communication in dispute resolution
  • Workplace ethics and compliance
  • Whistleblowing systems and whistleblower protection
  • Designing and structuring compensation systems
  • Designing pay packages with fixed and variable components
  • Innovative incentive programmes and employee benefits
  • Financial and non-financial forms of reward
  • Global and local trends in employee benefits:
    • flexible benefits (cafeteria system)
    • remote and hybrid work models
    • health and well-being programmes
    • learning and development benefits
    • supporting work-life balance
  • Psychological dynamics in work teams
  • Individual and group behaviour in the workplace
  • Motivation, engagement and teamwork
  • Managing interpersonal relationships and team dynamics
  • Developing leadership competencies:
    • virtual team management
    • remote leadership
    • empathetic leadership
    • building trust and effective communication in hybrid environments
    • supporting diversity and inclusion in teams
  • Coaching and mentoring for organisational resilience
  • Managing change in organisations
  • Planning, implementing and evaluating organisational change processes
  • Strategies for successful change and transformation
  • Managing cultural and organisational change
  • Managing resistance to change
  • HR innovation and agile management:
    • digitalisation of HR processes
    • using artificial intelligence and analytics in HR (HR analytics & AI)
    • agile management methodologies
    • flexible organisational structures and work models
    • fostering innovation, creativity and continuous improvement
  • HR strategies for employees’ mental and physical well-being
  • Promoting a healthy lifestyle and work-life balance
  • Programmes supporting mental well-being and employee engagement
  • Burnout prevention:
    • identifying stress and burnout risk factors
    • workload management
    • building psychological resilience
    • creating a positive company culture
    • encouraging open communication in the workplace
  • Implementing personalised wellness programmes
  • Group project addressing a current HR challenge
  • Problem analysis, solution design and implementation plan
  • Applying knowledge from recruitment, employee development, leadership and HR strategy
  • Teamwork, project management and presentation of results
  • Final presentation – defending the proposed solution before an expert panel, presenting results and recommendations, feedback and project evaluation

Want your hotel under control?

Tell us where your operations hurt. During a free consultation we will show you where your hotel is losing money and how to change it.